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Companies to obtain much more brand recognition, and they do this in hopes of attracting much more clients. For example, if their celebrity endorser is popular with their goal audience and has an affect on them, some customers may start buying a certain product just because their preferred celebrity does. But getting a brand ambassador does arrive with a few dangers. Businesses are now putting the track record of their item or business in the hands of somebody else, and if this person tends to make a mistake, the brand is now related. The subsequent are a few illustrations of celeb endorsements gone incorrect. Verizon Wireless and Akon In 2007, rapper Akon was a brand name ambassador for Verizon Wi-fi. All was heading nicely in their partnership until Akon was the focus of a scandal. At a live performance that was meant to be for an audience eighteen and older, Akon pulled a younger lady on stage and simulated getting sex with replica michael kors bags her. The issue: the woman turned out to be only fifteen. Video of the incident went viral, and news stations were reporting on it all of the world. Useless to say, Verizon backed absent from Akon as rapidly as feasible. McDonald's, CocaCola and Kobe Bryant In 2003, Kobe Bryant was a big title in basketball, and he snatched endorsement offers with each CocaCola and McDonald's. But that yr, Kobe was accused of sexual assault, and both CocaCola and McDonald's pulled their contracts with the basketball star. Although the costs towards him had been eventually dropped, neither business resigned him. But Kobe did not entirely lose out, as he is experienced a lot of other celebrity endorsements because. H Chanel and Kate Moss Clothing company H and clothes/fragrance celebrity Chanel had signed Kate Moss as a celeb endorser for their brands. But Kate Moss experienced a individual life that involved medication, and when photos of the supermodel snorting cocaine surfaced, both companies tossed cheap michael kors replica bags her to the curb. Kellogg's and Michael Phelps Michael Phelps is a swimming celebrity, and following destroying the 2008 Olympics, he attained himself plenty of endorsement deals. 1 of his largest endorsement offers came with Kellogg's, but soon after the Olympics, photos of Mr. Phelps hitting a bong went viral, and he lost his endorsement offer with Kellogg's. Nike and Michael Vick Nike is usually utilizing athletes as a brand name ambassador, and in 2007, Nike snatched NFL superstar Michael Vick as an endorser. But Vick was quickly billed with dog combating and animal cruelty, and not only did Nike pull their agreement with the quarterback, but they also did not spend him. Pepsi and Madonna Madonna is known for her sexual antics, and that did not keep Pepsi from michael kors replica signing her as an endorser in 1989. Pepsi allow the pop star go following her "Like a Prayer" video clip came out in which she depicted Jesus Christ as being black, experienced intercourse